September 16th, 2007 | Alexandra M.
The Lauren Conrad collection

Reality TV show star, Lauren Conrad officially launched her “Southern California” inspired designer collection on Saturday. The small fall preview collection of 10 pieces is exclusively available online through Shop Lauren Conrad. The highly anticipated collection is cute, but lacks originality and details. Although the clothes look easy to wear and are young and hip, most of the pieces are comparable with designs circulating at Kohl’s, Target, Forever 21 and American Apparel. Prices come with a Hills price tag with dresses retailing between $130 and $150 and the tops $85 to $100. Definitely a very deceiving introduction to her full collection scheduled to hit stores in early 2008 with 44 more pieces.
Popularity: 31% [?]
Topics: Events, Fashion Scoops

September 24th, 2007 at 9:34 am
[...] many other celebrities, including Paris Hilton, Lauren Conrad and Penelope Cruz, the Olsen sisters are now launching their own contemporary sportswear line . Even [...]
November 30th, 2007 at 4:22 pm
[...] line down to a price range where people can actually afford it.” Could that be a shot at the Lauren Conrad fashion line, which features many items over $100? And what should we xpect from the line, which is set to [...]