New British-founded make-up company, Illamasqua will be launching it’s first collection in Autumn 08. Influenced by the 1920s berlin club scene, the line has distinct edgy niche in the beauty industry. The products are targeted at both men and women and vow to be colour true and long lasting. The premium make up line provides an extensive palette of colours to consumers and make-up artists alike. Illamasqua will launch with the following four collections this fall available exclusively at British department store, Selfridges & co. Oxford Street:

• Noir; a dark edgy seductive collection
• Fantasy; a surreal, colourful collection
• Romance; a feminine collection
• 1920s Berlin; inspired by the dark and illicit clubs of Berlin in the 1920s

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Niki hey, i'm niki. in my fourth and final year at the university of guelph-humber in toronto, canada (www.guelphhumber.ca). i am studying journalism and media studies. currently working on a thesis paper, focusing on the impact of current events on fashion. i myself am a style chameleon with an avant-garde wardrobe and desire for all things gaudy & eccentric. please feel free to contact me anytime.
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