HOME    ABOUT US    CONTACT US    ADVERTISE

August 4th, 2008 | Bailey

Lavender Label (by Vera Wang) expands to launch shoes

 

 

 

 

Vera Wang’s Lavender Label has signed a three-year shoe license with Brown Shoes, set to launch in 2009.  The collection, targeting the Lavender Label cliental, will include a full lifestyle of shoes, offering flats, espadrilles, sandals, clogs, pumps, and boots.  

This expansion of the label intensifies Wang’s focus on accessories.  Other non-clothing options under the label include fragrence, home, eyewear, fine papers and a line of handbags and other small leather goods, launching this spring.

“Clearly, with the Lavender Label apparel business growing at the pace it has, we felt that extending into accessories, especially shoes, is such an important component to not only complement apparel, but really help fuel growth for the overall brand,” said Susan Sokol, president of Vera Wang Apparel.

Sokol estimated that, within the next five years, accessories could account for 60 percent of the line’s volume. According to industry estimates, the shoe collection is expected to garner $35 million to $40 million at wholesale in the next three years.

 


 

 

 

 

Popularity: 1% [?]


Topics: Accessories, Designer spotlight, Fashion Scoops, Shoes

Tags: ,

2 Responses to “Lavender Label (by Vera Wang) expands to launch shoes”

  1. Pizda.Net | Linea Pro Swarovski Crystal C2 Hair Straightener Says:

    August 18th, 2008 at 2:13 am

    [...] Lavender Label (by Vera Wang) expands to launch shoes [...]

  2. taliBan.US | Linea Pro Swarovski Crystal C2 Hair Straightener Says:

    August 18th, 2008 at 2:14 am

    [...] Lavender Label (by Vera Wang) expands to launch shoes [...]


RECENT STORIES

August 17th, 2010

MAC Upcoming Fall/Winter 2010 Collection

August 16th, 2010

Marcel Wanders for MAC collection (Winter 2010)

Your Ad Here

August 16th, 2010

Mac A Tartan Tale collection (October 2010)

August 16th, 2010

Mac Cham Pale collection (December 2010)

May 18th, 2010

Mac Cosmetics teams up with Disney for Venomous Villains collection

May 4th, 2010

Penélope Cruz is the New Face of Lancôme

Penélope Cruz is the New Face of Lancôme

September 18th, 2009

Strong shoulders are balanced by a slim fit and a sky-high hemline.

Trend watch: Architectural silhouettes

STATS