September 11th, 2007 | Alexandra M.
Fashion targets breast cancer
October is Breast Cancer Awareness month and what better way to raise awareness than by using fashion. The Council of Fashion Designers of America’s(CFDA) has partnered with Fashion Targets Breast Cancer (FTBC) to retail limited-edition FTBC items created by designers like Ralph Lauren, Oscar de la Renta, Rachel Roy and Diane von Furstenberg. The items will be exclusively sold online at Net-A-Porter.com. The site is also providing women with health and resource information towards the cause. The first available piece is a Ralph Lauren FTBC polo shirt that can be purchased in white, green, yellow, turquoise and red. The item retails for $75 with all proceeds from the sale going towards breast cancer research. A series of merchandise from the other designers will follow throughout the year.
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Topics: 4 a good cause, Fashion Scoops