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February 21st, 2008 | Alexandra M.

Diane Von Furstenberg opens her home to the public in new AMEX commercial

DianeDiane Von Furstenberg is giving people a little insight into what it is like to be a high-profile fashion designer by opening her home and studio to film an advert for American Express. The designer is one of the high-profile people who have been asked to join the “Are you a Cardmember?” campaign, which airs during the 2008 Academy Award broadcast on February 24, on American television network ABC. The spot, filmed by Capote director Bennett Miller, will also include a print advertisement shot by legendary photographer Annie Leibovitz. Revealing her life story and ambitions through beautiful images, the campaign show how, through fashion, she became the woman she is today. Of the collaboration, Diane Von Furstenberg said: “Women inspire me and I inspire them to be independent and free which is how I feel when I use my American Express Card.”

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Topics: Events, Fashion Scoops



3 Responses to “Diane Von Furstenberg opens her home to the public in new AMEX commercial”

  1. Nina Says:

    February 21st, 2008 at 9:08 pm

    OMG…her eyes there so cute but yet sexy and seductive… I believe you will drive all the men on http://www.naturistspace.org crazy once you get naked!! LOL!

  2. The Fashion Blog » Blog Archive » Diane von Furstenberg New American Express Spokesperson Says:

    February 27th, 2008 at 12:35 am

    [...] Glam Boulevard reports that along side TV ads, the company plans to advertise in the print media using photographs by legendary photographer Annie Leibovitz. The spot, filmed by Capote director Bennett Miller, will also include a print advertisement shot by legendary photographer Annie Leibovitz. Revealing her life story and ambitions through beautiful images, the campaign show how, through fashion, she became the woman she is today. [...]


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