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August 18th, 2008 | Nancy

LL Cool J for Sears


Entering the ever growing musician-turned-clothing-designer ring is the is hip hop heavyweight, LL Cool J who will be bring affordable streetwear to the masses via Sears this fall. Part of his collection for Fall 2008 can already been seen online at the Sears website and will debut in stores Sunday September 7. The clothing debut happens to coincide with the release of LL’s latest album, ” Exit 13″ which comes out September 9.


The price points for his seemingly affordable line for men, juniors and children, ranges from $22-$50. And to be honest, from what I’ve seen, they’re not too bad. I’m kinda digging the tattoo designed shirts and a particularly cool and hip little hoodie. But that’s not all you have to look forward to. Check out the whole LL Cool J clan in their Sears advertising campaign in the October 2008 issues of Cosmopolitan, CosmoGiRL!, Seventeen, Spin and Vibe magazines.

Here’s to hoping that it’s something like a Phenomenon.

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