Did you know that the average European woman spends around 14.3 hours in a year to look for objects in her bag? Imagine our bags were glowing once we opened them and we can find everything right away! Imagine no more, as it is now a reality. Merry Kawamura Ganjavian is a Spanish Design Collective of three young designers based in Madrid, Spain. Alfonso Merry del Val is Spanish and has a valuable experience in product design, Key Portilla-Kawamura is Spanish and Japanese and is an architect and Ali Ganjavian Afshar is Iranian and British and is also an architect. They have traveled to many countries and have developed a range of different, innovative and exciting projects there. One of their most interesting is the “Glow Purse,” which is an illuminated handbag. The technology is based on micro-LEDs (LUMENs) that are integrated in the inner lining of the bag and help it glow when opened. This lightning mechanism can be switched on manually and is easily rechargeable in your house with a base or operated with a small exchangeable battery. Absolutely cute, stylish and ultra-practical!

Glow Purse

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Luba Although, I am in the Finance Industry, I have always had a great passion for the fashion world. I love going to fashion shows, playing with make-up and learning more about the designers. I love traveling and dancing the night away. I believe that passion is what drives us forward and is our best life lesson.
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