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August 11th, 2008 | Nadia Mohammad

P. Diddy to Launch Exclusive Fragrance: I Am King


Sean Comb’s Sean John line is set to launch a new men’s fragrance in December called I Am King.

Combs commented about the fragrance, “I Am King is a statement about all men. We are all descendents of royalty — and if we carry ourselves and respect ourselves in that manner and believe in ourselves, then we are all kings.”


The notes from I Am King include tangerine zest, orange, cranberry, “a proprietary Imperial French berry note”, kir royal, crème de cassis, premium Champagne, cooling Mediterranean water, key lime pie, lemon cream, labdanum, cedar wood, vetiver, white moss, sandalwood and powdery undertones.

The new fragrance will be available in 50 and 100 ml Eau de Toilette along with grooming products. It will be sold exclusively at Macy’s before being accessible in other stores in February 2009.

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