DKNY is feting its 20th anniversary next year with a customized bubbly. The company is teaming up with Chandon to create a special DKNY sparkling wine, which will be a custom “Twenty Year Cuvée” with grapes from a two-decade span, a custom DKNY label and special bottle design. The $50 full-size bottle will be sold at Chandon.com and the Chandon winery in Napa, but there will be plenty of other opportunities to sample the DKNY blend throughout the anniversary year.

All guests at the spring 2009 runway show will find a full-size bottle on their seats, and mini-bottles of the drink will be served at anniversary events throughout next year. Guests will also be handed a special custom DKNY cooler bag complete with four mini-bottles. And for the following holiday, the company is cooking up a custom gift item to accompany the full-size.

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Natasha
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