June 29th, 2008 | Jennifer
Richard Chai’s Target Line
New York designer Richard Chai is the latest in fashion to become part of Target’s Go International campaign. The mission of Target Go is to “Get fashion-forward clothing to the masses at affordable prices.” Before the Target collaboration, Chai helped Marc Jacob with the “Marc” collection, and then proceeded to launch his own “Richard Chai” line of clothing.
Chai follows designers Isaac Mizrahi and Mossimo, who have also been part of Target’s Go campaigns. Designer Jonathan Saunders is already scheduled to design his own line following Chai.
Richard Chai’s line will hit Target stores in August, and each outfit will run about $90.
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Topics: Events, Fashion Scoops, Radar, Style
Tags: affordable clothes, Marc Jacob, new collections, Richard Chai, Target, Target Go














June 30th, 2008 at 5:08 am
chai’s mine.