Stella McCartney was named Designer of the Year at the star-studded British Fashion Awards on Tuesday night, in London. The award is indicative of how she has established herself as a respected designer. “The Stella perfume and diversification into sunglasses and a range of sportswear for Adidas have helped to balance the books, while McCartney’s aesthetic, which mixes sportswear influences with tailoring and vintage-feel feminine fabrics, has become part of the fashion vernacular - a fact proved by the Marks & Spencer collections for next summer, which feature pale, silky parkas, a McCartney signature piece” reports the Guardian. Other winners included Marc Jacobs for best New Retail Concept, Christopher Bailey for Burberry was awarded Menswear Designer of the Year and Vivienne Westwood won the award for Outstanding Achievement in Fashion

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Alexandra M.
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